Shop in Shop

A Shop-in-Shop is a physical store or a physical presentation of a brand in an existing 'host store'. For many brands, this is the optimal solution to increase visibility and awareness in many different locations. This could be department stores, large chain retailers or airports. A Shop-in-Shop can vary greatly in scope and offers a number of advantages such as

Visible ownership of a space as the brand you are
That you create synergy and add extra value to the store you are in
Because you 'own' the space, you can be sure that your products will be back on the shelves
That you sell your products in their full conceptual scope and thus create more cross-selling between your own products

With Shop-in-Shops, you give customers a greater overall shopping experience and connection to your brand, because they are in the 'universe', experience more and are further inspired. So all in all, a Shop-in-Shop is a win-win for all parties.

Gallery

Let us custom design your shop shelving

If you are in the process of developing a new shop-in-shop system, we can help you with the whole process. From the creative design phase through construction, prototyping, production, logistics and warehousing (should you need it).

At Nordshop Display, we have many years of experience with customized shop shelving and all kinds of shop-in-shop solutions.

We make a virtue of the fact that you can set up the store shelves in the stores yourself, without the use of external installers, which saves you a lot on the craftsman's bill. In many cases, we provide installation instructions so that your retail customer can do the installation themselves. In simple terms, this means that the shop shelving and shop-in-shop shelving system developed for your products can be installed and set up by your employees and even customers.

Our concept is that we design a shop-in-shop wall system and a shop-in-shop floor shelving system, some presentation tables and other product stands that you, your employees or customers can set up in each retailer's shop, adapted to the shop-in-shop size that suits your brand and that you have available.

You can either stock your inventory for these shop-in-shops yourself, or you can let us do all the logistics work for you, sending all the shop shelving and systems to the relevant stores. This option can save you a lot of time and frustration, as it is often the difficult final sprint in the shop-in-shop process.

If you didn't find what you were looking for, we may be able to help you find our sister company that works with retail concepts: shopconcept.dk.

Are you looking for a partner to help with a sales display solution?

Our customers

Here are some of the clients we help with branding, visibility and upselling. The tasks are varied and we can probably help you too.